If you want to
understand how business thinks and plans it is well worth reading
Shell's
People, Planet and Profits report.
This report identifies possible/likely
social, economic + environmental trends over the next 20 years and how, under
alternate scenarios, they may impact on the way business is done.
Learn about the emerging "
business class","
government referees", "
consumer kings", "
beyond-product services", "
consumer boycotts" + "
The Great Game of Gas".